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The Technology Connection: Strategy and Change in the Information Age

Marc S. Gerstein, President, Marc Gerstein Associates, Ltd.

1987 0-201-12188-3 194 pp. Softcover

Published by Addison-Wesley Publishing Company

A comprehensive guide to technology, this text shows how information technology and strategy are integrated throughout the organization system with applications for management.

Contents

• Introduction
• Three Connections
• The Impact of Information Technology
• Thinking Strategically
• Analytical Frameworks
• Opportunities in Manufacturing
• Opportunities in the Office
• Implications for Managers
• Nine Rules for Failure
• Technology and Innovation

[ click here to order now ] out-of-print